Project: Sungro
Large-scale WordPress multisite platform developed for Sun Gro Horticulture, supporting multiple brands and domains. Features a shared component system, multilingual support, and API-driven product catalogs.
Visit Website →Project Overview
Sun Gro Horticulture is a leading North American provider of growing media and soil products used by commercial growers and gardening enthusiasts. The company manages multiple brands, each with its own digital presence and product catalog.
To support this ecosystem, the platform was built as a WordPress multisite network allowing multiple brand websites to share a unified architecture while maintaining independent domains and content management.
Challenge
- Migrate multiple brand websites into a unified platform.
- Support five different domains within a single multisite network.
- Integrate brand-specific product catalogs through an API.
- Maintain consistent design across brands using shared templates.
- Implement multilingual support.
- Deliver the project within a short migration timeline.
Solution
The platform was implemented using WordPress Multisite, allowing each brand to operate as an independent website while sharing a centralized codebase and component system.
Reusable content components were developed using ACF Pro custom blocks, enabling consistent layouts while providing editorial flexibility.
Product catalogs are dynamically loaded through a REST API integration, ensuring that each brand displays the appropriate products based on the domain being accessed. Additional integrations include Google Maps and extended form functionality using custom Ninja Forms hooks.
Key Features
Technologies
My Role
- Multisite platform implementation.
- Reusable component architecture using ACF blocks.
- REST API integration for product catalogs.
- Multilingual implementation.
- Integration of Google Maps and custom Ninja Forms hooks.
- Collaboration in a large-scale migration project.